MANAGEMENT PRACTITIONERS FORUM (MPF)

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The 4A’s conference opening forum includes mission-critical topics and speakers who share practical solutions in a forum environment that encourages open discussion. The program for the 2014 Management Practitioners Forum celebrates and shares the work, the value of advertising, exciting case studies, operating structures, innovative business models and management talent that fuels our business. This Read More …

Ted Ward

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Ted Ward serves as vice president of marketing for Government Employees Insurance Company (GEICO). Ward joined GEICO in 1984 as director of media advertising. He was named assistant vice president in 1989, assumed responsibility for GEICO’s entire marketing operation in 1994, and was elected to his current position in 1996. Ward is a graduate of Read More …

FAQ

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. What is the registration fee? Individual Registration Member – Early ($1,295) – Regular ($1,495) Non-Member – Early ($1,695) – Regular ($1,895) Onsite Registration Will Be Available on 3/10/13 Group Registration (Employees from the same agency location after the first registration) Member – $995 Non-Member – $1095 2. What is included in my registration fee? Registration includes admission into all general and breakout Read More …

Transformation: The Idea Effect – About

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For the fourth year in a row, this annual thought-leadership conference provided top-to-top conversations and idea exchange across the entire advertising community and its transformation, including new technology trends and shifts in the media workplace. Major themes included: how advertising affects the world economy sustainability attracting and empowering new industry talent

Agenda — 4A’s Transformation 2014

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SUNDAY, MARCH 16 – WEDNESDAY, MARCH 19 Please check back often as we are adding new sessions and speakers to the agenda regularly. SELECT SESSIONS & SPEAKERS Sunday, March 16 8:00-5:00 Management Practitioners Forum (for 4A’s Members) 5:30 pm to 7:30 pm Opening Cocktail Party following Management Practitioners Forum Monday, March 17 7:30-8:15 Registration & Breakfast Read More …